PLATFORM DISTRIBUTION STRATEGY

$0.00

You have the content. I know what the platforms say yes to.

For programmers, DTC services, FAST channels, and content owners bringing their offering to telcos and CTV platforms: carriage and pitch strategy, packaging and positioning by platform, distribution GTM, and a merchandising plan for the surfaces that actually drive discovery and revenue. I spent 15 years on the other side of these pitches, deciding which services got bundled, placed, and promoted. I'll build yours the way the buyer wants to receive it.

Format: scoped sprint, [4–6] weeks, fixed fee.

You have the content. I know what the platforms say yes to.

For programmers, DTC services, FAST channels, and content owners bringing their offering to telcos and CTV platforms: carriage and pitch strategy, packaging and positioning by platform, distribution GTM, and a merchandising plan for the surfaces that actually drive discovery and revenue. I spent 15 years on the other side of these pitches, deciding which services got bundled, placed, and promoted. I'll build yours the way the buyer wants to receive it.

Format: scoped sprint, [4–6] weeks, fixed fee.